How to Discover the "Right Audience" For Your Facebook Ads

By Eric Carlson On Sep 10, 2015

The answer is simple, it's who you are targeting. If you're ad isn't getting to the right target audience nothing else you do matters.

In this cheat sheet, I’m going to show you how to find new targets for your business by using Facebook’s Audience Insights (located inside of your Facebook ad account).

This is the same method I’ve used to find new targets for campaigns that have generated millions for my clients.

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